Monthly Archives: October 2018

Outdoor Digital Signage

Outdoor Digital Signage
There are plenty of challenges when implementing outdoor digital signage but despite this more and more digital displays are being erected out to take advantage of their greater audience numbers these outside digital advertising displays can create. While the most obvious challenge for taking a industrial grade LCD display outside is protecting it from the weather, and in particular rain, the issues connected with the sunlight can be equally as difficult to overcome. Outdoor Screens
The issue with the sunlight and outdoor digital signage is the direct sunlight will frequently make the screen unreadable. Not only can sunlight cause glare (you should know what that’s like when you attempt to see the TV at home during the summer months where very often you’re forced to close the curtain to watch the screen obviously ) but even when there’s no glare in bright sunlight the screen will look dim and difficult to see. But there are methods to ensure the screen is as readable as you can when taken outside:
Assuming you’ve the brightest kind of screen possible will go along way to ensuring that the screen is readable. The minimum screen brightness for any outside LCD display should be 800 nits but LCD using 1000+ nits are available and should be considered when looking to get into outdoor digital signage. It should also be mentioned that in general industrial displays have greater nit values and are better suited for outdoor signage displays.
Anti-glare technology Regrettably, whichever way you go on that there probably will be some drop-off in brightness. Direct sunlight can cause more issues than just glare also. Screen burn can develop if sunlight is constantly on it either the outside digital screen ought to be turned away from sunlight or some other solution to protect against this screen burn ought to be looked at such as cooling the screen .
Bespoke Outdoor Content

A great deal of content that works well in indoor places doesn’t respond well to be taken outside. Use colors and designs that are more prominent in outdoor places. There is frequently a lot of trial and error involved with this but assess what works and what doesn’t and you should soon develop a teaser for designing material that’s acceptable for outdoor digital signage.